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Our Latest Blog Posts

Consider this your digital treasure trove, packed with nuggets of wisdom to help you scale your website, stay on top of ever-changing trends, and navigate the online marketing world with confidence. We're here to guide you on this journey, so dive in and discover!

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Video Marketing
26
Jun 2023

CAPTURING ATTENTION AND DRIVING ENGAGEMENT WITH SHORT-FORM VIDEO MARKETING

Any seasoned marketer knows that the digital landscape is ever-evolving, adapting to shifts in user behaviour and the latest tech trends. As we move further into 2023, we can't ignore...
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Person working on a laptop at night, representing digital strategy and online planning
20
May 2023

The Mobile Movement: Why Responsive Web Design is Key

In a study conducted by Google canvassing the habits of smartphone users, they found that two-thirds of people check their mobile devices within 15 minutes of waking up in the...
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How To Stick The Landing Page. A Website Design Hack!
17
May 2023

How To Stick The Landing Page: A Website Design Hack

Any designer at Blue Ocean Interactive will tell you that an effective landing page is the cornerstone of a successful conversion-driven website. Your offer may be the best thing anyone...
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TIPS FOR AN UNFORGETTABLE WEBSITE USER EXPERIENCE
25
Apr 2023

5 Tips for an Unforgettable Website User Experience

Creating a website with a smooth, intuitive, and engaging user experience (UX) can make a world of difference in attracting and retaining visitors. To help you make your site more...
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Smashing-Magazine-Web-Design
18
Apr 2023

The Best Web Design Blogs On the Net

As a web design and development firm, we spend a lot of time on the web. We realize that the net can be a zoo to navigate with content being...
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content curation tools for digital marketing Canada supporting SEO strategy and content planning workflows
04
Apr 2023

How to Repurpose Your Old Content

If you're the go-to person for crafting content at your organization for the company's blog or social media channels, then you'll understand the struggle is real. Trying to come up...
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how_long_does_it_take_to_build_a_professional_website
03
Mar 2023

HOW LONG DOES IT TAKE TO BUILD A PROFESSIONAL WEBSITE?

Creating a professional website is a crucial step in establishing your online presence. But how long does it take to build one? Generally, it can take anywhere from 2 to...
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Business women reading a marketing blog and taking notes - SEO and Marketing Blogs Every Small Business Owner Should Follow
04
Feb 2023

SEO and Marketing Blogs Every Small Business Owner Should Follow

Every business began with a single entrepreneur’s vision to succeed. As hard as it is to believe, even the bigwig brands started at the bottom, but with tremendous dedication, perseverance,...
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TYPES OF GRAPHIC DESIGN EVERY BUSINESS NEEDS
22
Dec 2022

10 TYPES OF GRAPHIC DESIGN EVERY BUSINESS NEEDS

Graphic design is crucial to any business's marketing and branding strategy. From logos to product packaging, the right graphics can help businesses stand out in a competitive market and properly...
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Debranding
25
Nov 2022

‘DEBRANDING’: WHY BIG COMPANIES ARE SIMPLIFYING THEIR LOGOS

Big businesses are trading in depth and detail for minimalist branding. You might have noticed that major names like Pepsi, Toyota and Mastercard now showcase notably simpler logos.  If you’re...
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Website design brainstorming - The Insider’s Guide to Preparing for a Website Design
12
Oct 2022

The Insider’s Guide to Preparing for a Website Design

If this is your first stab at creating a website for your business, you’re in luck. As a busy Calgary website design company we’ve got a ton of experience guiding...
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12
Sep 2022

How to Set Up Your Email Marketing for Success

Email marketing is not dead. Were it not an effective strategy, our inboxes wouldn’t be inundated daily with emails from the various businesses we have agreed to receive emails from....
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