For those of us who are in the business of consolidating content that is relevant to our industry, scanning the web can get tedious. Finding relevant articles to share via our social networks, to curate for our next post or to gather ideas and research from takes a considerable amount of time. As fun as it is to stumble upon a cute cat video or a chubby kid letting loose on the dance floor, it’s still work.
Let’s get visual, visual…
Can you hear the Olivia Newton John vibe I’m channeling? Maybe not – but here’s the music video incase you’re missing the ‘80s.
The importance of incorporating visuals into your content marketing and social media endeavors cannot be overstated. Our brains process visual information 60,000 faster than text and 90% of the information transmitted to our brains comes via visuals.
It makes sense then, that online articles which use images get 94% more views than those without, Facebook posts with images receive an 87% interaction rate compared to those without a pic, and tweets with photos are 94% more likely to be retweeted than those sans a photo.
In a single minute, countless events are occurring on the internet. The amount of content being generated, shared, sent, ‘pinned’, is mind-blowing. The numbers are truly staggering. Data does not sleep and Domo, an analytics software provider has released an infographic to quantify just how much data is generated online in one minute.
One night during a family reunion my cousin and I were stealthily walking about my aunt’s condo, trying to be like ninjas so everyone could remain sleeping. Inevitably, I walked smack dab into the middle of a glass coffee table. My knee hit the corner and of course, I cursed everyone awake. My cousin exclaimed “Now, that’s going to be a hematoma!”
Located in Calgary, Alberta, Blue Ocean Interactive Marketing creates online marketing strategies that enable your business to grow.
Our customized marketing solutions combine creative ideas & the latest technologies that solve your unique business needs.
