By crafting high quality, authoritative content that speaks to your target audience you establish yourself as an industry leader. A sales pitch, is a sales pitch – but when you address your audience with informative content, you build credibility and trust is gained naturally and effortlessly. Another bonus: Google gives a big thumbs-up to engaging, high quality content that is produced on a consistent basis which means increased traction for your website in organic search results.
Aligning our strategy with your goals, our content marketing specialists craft well researched, engaging and original content that your audience is looking for. This inbound marketing approach helps you discover new customers and build a following of readers that see you as having the answers. The more views and engagement with your brand, the greater the trust established and the more likely your visitors will buy, inquire or sign up for your awesome goods. We’re here to drive traffic to your site, build you a loyal following of customers and land you referrals.
Content is king but distribution is queen and social media channels are the perfect platform for this pair to shine. Maintaining your social media networks is imperative in this day and age where we are all connected all the time. In tandem with our content marketing services, we develop a social media marketing strategy that resonates with your audience to keep them engaged and interested in your brand.
Utilizing the social networks most relevant to your business, we’ll maintain your LinkedIn, Facebook, Twitter, and/or Google Plus accounts to ensure that your presence on the web cannot be ignored.
Search Engine Optimization is how we move you up the ranks in search results. By auditing your current website and employing all the kosher white hat practices that get the search bots attention, we utilize a long-term strategy to get you on up in the rankings. We stay up to speed on search engine algorithm changes, employing best practice on page and off page SEO techniques to let your website shimmy to the top.